Louis Vuitton Objets Nomades installation at 2021 Design Miami

Patricia Urquiola’s installation for Louis Vuitton at Design Miami plays around the concept of a powerful hybridization between products and nature, taken to a higher level and enhancing the topic of nomadism.

“I wanted to create a mesmerizing desert landscape, a kind of surreal presentation growing from formations and fossil-like structures that bloom together with the Objets Nomades collection.
Within this landscape, clusters grow alongside imaginary desert plants and together they create a lush desert scenery where mineral and vegetal, soft and hard will live together.”

The natural landscape invades the LV store it was abandoned over time. Each part of the space is invaded by sand dunes and other desert-like elements evoking a surreal nature.
Sand, rocks, and desert roses are harmonically distributed into the space to allow the furniture pieces to gather in small groups into this landscape, like a nomad population exploring a new territory.

The whole environment – made up of dunes, walls, columns – is finished with the same peach-rose colour with a grained texture to create a neutral environment for the furniture to be displayed. This texture is achieved by mixing cork powder into the liquid paint.

The floor is made with a recycled fine grain cement paste which is mixed with cork particles to give a natural grain to the environment.