Patricia Urquiola designed the Cartier installation at il Sereno on Lake Como, showcasing the Sixième Sens collection together with iconic pieces from the Maison. The project aims at telling the collections’ main characteristics and narrative, while making the guests live a unique experience, which amplifies all senses.
The installation’s path develops through five thematic showcase areas: Profusion, Instinct and High Watch Making on the basement floor level, Off Frame and Tradition on the ground floor level. The Special Order Area then involved rooms on the 4th floor.
Graphics, kinetics, textural effects, evocative power are the leitmotivs of all areas, even if each space distinguishes itself for the use of colours and materials, which are approached every time in an innovative way. Especially, the glass becomes protagonist through different finishes, reproducing movement, illusions and waterfall effects. The lake is always present and accompanies the guests through their visit, gently reproducing, with its surface, the same refractions and reflections of the jewels.
ph Giulia Benedetta Costa
courtesy Cartier
ph Giulia Benedetta Costa
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier
courtesy Cartier